How to Select Best Headline or Heading for your article or blog post

How to Select Best Headline or Heading for your article or blog post?

I will explain 7 proven hooks to create traffic driven best headlines. The heading is the first most important part of writing an article or blog post. Creating successful SEO content isn’t hard if you follow a proven formula. That’s what I’m going to describe in the article. I use the HVC formula for every single SEO content asset I create. It’s so powerful that you’ll never look at your SEO content the same after I tell you. But before we jump in, please share this article right now and leave a comment below about the article, letting me know that what are your thoughts about my point of view.

I always write at least ten possible headlines for every single SEO content asset I create. Then I run those headlines through AM Institutes Headline Analyzer tool. You can eliminate most of your ideas with this tool alone, but that said, don’t live and die by this tool. It’s supplemental to your efforts, but it isn’t always right. The good news about creating headlines for SEO content is that it isn’t final. You can test your headlines and iterate on them. For Example, if a pages organic CTR is low, then you can modify the headline and see if it improves. I recommend using Google Search Console and heat map technology like Hotjar to analyze and test your headlines. So as I mentioned before, your is just the first piece of the hook equation.

Select Keywords for your Content?

1. So the first hook of this process is to find a qualified keyword. And I have several articles that can help you find the right keywords on my blog, but the best way to find keywords quickly is to analyze your competitors. So you can use paid tools like Ahrefs or SEMrush, or you can use a free tool like Neil Patel’s backlink analyzer to find these ideas. So now let me tell you the first stage of the HVC formula. So the first part of this formula is what I call the hook.

Your SEO content success is mainly dependent on whether or not people consume your content. Google’s algorithm analyzes user behaviour because user behaviour determines the quality of your content. For Example, if your SEO content asset hits the first page, Google is going to measure your organic CTR for your results. If it’s low relative to the competitors and for the position that you’re in, your rankings might decline. But let’s say your CTR’s average, but a high percentage of people are hitting the back button on their browser and returning to Google Search results. This is known as Pogo sticking, and there’s some evidence that it can negatively impact your page’s performance because it’s an indication that the searcher wasn’t satisfied with the result and therefore had to return to the SERPs for more information.

Importance of Headline

Now, there are many reasons why a searcher may behave this way, but one of the most significant factors impacting their behaviour is your headline. So when I say hook, I’m referring to two elements in your SEO content.

The first is your headline. Did you know that 80% of internet users don’t read past the headline? That’s why it’s fundamental that you use the right words in your headlines. Think of your headline as your one shot at persuading a user to read the rest of your content. Your headline is your USP for your content. You need to follow some proven frameworks. So here are several headline frameworks you can use to hook your users into your content.

Unique Piece of Content

The second is a Unique piece of content to dominate in your industry primarily by using money or time or resources. And so if you can think of any way where you can dominate in your industry, it becomes lovely, and it becomes very unusual because, in reality, no one is going to be able to emulate something that you’ve done that’s unique in some way. Of course, they could spend the same amount of money, but in reality, whoever comes up with the idea first is always going to get the most leverage and the most momentum. So, this is an exciting method that I love to use, and it doesn’t just work with blog content, you can also do it with YouTube content as well.

Ultimate Guides

2. The second type of hook you can use our ultimate guides. So you’re probably sick of hearing about ultimate guides at this point, but the truth is they work. Created a massive guide on explaining doing any task in your nitch. Now, it’s not necessary to create the most exciting piece of content people will ever see, but it certainly satisfies the intent for their target keyword, and it gives the user the information that they need to succeed for whatever problem they’re trying to solve here. And then you will see that this piece of content will attract a ton of links and will be performing exceptionally well for its target keywords.

“it has a decent hook, which explains precisely what the user is going to get when they read it and then also, the content itself is, excellent, well-written, well-organized and has unique graphics.”

So there are many reasons why this piece of content has attracted links. And ultimately because of the links that it’s gotten, it’s driven a lot of organic search traffic.

Name-Dropping

3. The third hook is name-dropping. So the name-dropping method is straightforward. You’re just going to use a well-known name of industry you’re going after as leverage in your headline. For Example, your nitch is media related, pretty much everyone knows what Netflix is and it’s dominating the industry. And when you are using Netflix’s name or any other dominating big monster of the nitch to drive engagement and interests in your nitch. So, you can tell that you know, this is using a combination of the few other frameworks I’ll be showing you because it’s a list post, but they are using Netflix as a name-drop. And so this is a compelling way to drive interest. But it should be a good piece of content, no need to do anything extraordinary, but will perform extraordinarily. It will engage in referring domains, and its traffic will be ridiculous if you will write something captivating about that. So it’s because this piece of content likely generates a lot of user engagement. It’s, of course, getting links, and it’s probably getting a lot of traction on social media too. So it’s got a lot of positive signals going for it, but the catalyst for all of this is the fact that they name-dropped and using a name that a lot of people know.

Creating List

4. The fourth hook is a list i.e start with six steps or top 10 etc. So it’s no secret that list posts are incredibly useful for getting users to engage with their content and getting them to read your content. But what I love about this example is that it’s leveraging the principles I’ve already explained. So, of course, it’s a list post in six steps, but it’s also the using dominating the industry method because it is a case-study like a piece of content and it’s also using the name-dropping method by using Craigslist. So it’s combining these three. And what you’ll notice with this headline and the previous ones and the ones that I’m about to tell you, they’re using all these methods in combination to create compelling headlines.

Versus (VS) Posts

5. The fifth hook is vs (versus) posts. So the next type of headline that attracts a lot of interest and engagement are vs posts. And so everyone wants to see battles, everyone wants to see big-timers against each other. And so that’s always an exciting topic. So you can leverage this particular principle in pretty much any industry. When everyone is talking about specific controversy, then you must write about that. But a particular framework of headline works well. And you will get millions of views. And if we look at actually the link signals as well, referring domains and then look at the traffic. It’s honestly just ridiculous. So that’s because these types of posts work well. But also keep in mind just doing versus on its own isn’t going to work. You need to also use the name-dropping method by leveraging influential names or industry authorities all in one headline.

Asking Question

6. The sixth hook is a question. Now, question headlines do well because of what I explained earlier in this article, which is, it creates open loops in your mind. So naturally, as humans, whenever a question is asked, we need to find the answer to whatever that question is. So whenever you leave an open loop like that, the user’s naturally going to want to figure out a solution to whatever problem you asked. Even if it’s not a particularly important question, they still need to close that loop in their mind. And so that’s why question headlines work well. So you can tell from this one that it’s going to drive, and of course, you should check the dominating site’s headlines which usually use good headlines. So as a side note, you should analyze what they’re doing because they do things well. Question type of headline works well. So you should take advantage of question-like headlines from time to time but definitely, don’t overuse it.

Why Hook

7. The seventh hook is what I like to call the why hook. So any type of headline that uses why in it can be beneficial because whenever you use the word why it’s an implication that you have an opinion about something. And so you can tell from this headline why the Web 3.0 matters and you should know about it. And so what the author is doing is saying, Hey, this is important. So you need to figure it out. And of course this is the author’s opinion because only you can decide what matters to you, but what it does is it sparks a little bit of controversy in your mind, and it makes you want to figure out why it matters. And so you can tell that this post has done well. So I recommend using this type of headline as well from time to time.

Controversy in Headlines

And then there’s one bonus and that stacking all of these hooks into one. So now I want to tell you one headline where it’s leveraging all the principles that we discussed. If you use some controversy in headlines And so this is just a compelling headline, and you know that this is going to drive a lot of discussion for whatever side is either happy about it or angry about it. But this is a very, very powerful headline and a compelling positioning to be putting. Selection of the image itself is essential, and maybe having some controversy like if you don’t agree, the picture may infuriate you. If you are in favour of that topic, it may excite you. So it’s just a compelling execution of content and thus learn how to get people fired up about things. That’s really what you need to be specialized in. So definitely model stuff like this. And the most significant catalyst for high performance of blog is going to be the headline because that’s going to be what drives that interest in engagement and whatever controversy this may cause as well. So now that you know some powerful headline frameworks, it’s time to take action. Get your business website from PkReg.com or Free Business Page from Pk.Net.Co/SignUp

How to Write an Article which drives the traffic?

How to Write an Article which drives the traffic?

First Most Important Part of a Blog is Selection of Heading for your article and then the second most part is your intro in any article. Your primary keywords must tell up in the first couple sentences of your intro, but all other space should be used to persuade the reader to consume the rest of your content. So here are a few frameworks to use.

Number one is what I like to call a strong statement. So one technique you’ll see that I use quite often is strong statements. So if you go to any of my blog posts, you’ll know that I often will make a statement to start this blog post. So, for example, I say backlinks are the nitrous of every successful SEO campaign. So my goal here is to make an obvious argument right out of the gate. And I’m saying that you need to get backlinks and they’re super important if you want to get better SEO results. And so if you were someone that agreed with that, you would want to continue reading because it will confirm your position, which is also known as confirmation bias. But if you’re someone who doesn’t agree with that, you’re also going to wanna read because you’re going to see if any of the information there is going to conflict with your current belief system. So that is why making strong statements are so powerful because you’re hitting both sides of the opinion scale.

Number two is to use questions and data. So just like in your headlines, another method I’d love to use is to ask a problem right out of the gate. And so the question here is what the fastest way to learn SEO is? Well, if someone lands on this page after searching SEO, they likely have that question in their mind. So I’m just confirming that they’re on the right page. And then I add this part where I say I asked 130 real SEO experts to find out. So I said a number or a piece of data to make this more exciting and unique. Now remember when you’re asking a question, you’re creating an open-loop, and that incentivizes the user to want to consume the content because they want to get that loop closed.

The third method is to leverage authority within your industry. And one other way, which I’ve used in some other sectors, but I can’t tell those websites. So I just wanted to give you an example of what that’s like is leveraging someone else’s authority to make a point for yourself. So as you can tell right here in this Example, I say according to Rand Fishkin, who, if you don’t know who he is, he was the former founder and CEO of Moz. SEO is only going to get harder. And so what I’m doing is I’m leveraging someone’s name, I’m name-dropping as we did in the headlines earlier. And then I’m making a strong statement, and then I say, here’s why. So this essentially is combining all of the other elements I’ve explained into one. I’m name-dropping, I’m making a strong statement, and I’m creating an open loop.

The fourth method is to use stories. Now one other way that can be powerful is to inject a relevant story. So as you can tell from this post, I talk about PBN generally here, but then I immediately get into a story about how I used to use PBNs. And what I’m doing is I’m building rapport with the user, and I’m helping relate to them, and their situation and stories are the best way to persuade. And so if you have a story that is relevant to your primary keyword, you should take advantage of it and use it and craft it in a way that’s going to make your content far more engaging, especially in the beginning of the content in the introduction section.

Now the key to nailing your intro is to create as many open loops as possible. For Example, if you reread this article, you’ll see that I injected a simple open loop. So when I say hook, I’m referring to two elements in your SEO content. The first is your headline. Did you know that 80% of internet users don’t read past the headline? (distorting) Did you catch the open-loop? Well, I told you that they’re going to be two elements of the hook, but I only told you about the first one. Use these types of open loops in all of the content you create online. Now you understand how to craft the perfect hook for your content. And if you’re still reading this remarkable article because I’m going to tell you the V portion of this equation. But before I do write me a comment below saying finisher because you’re going to finish the rest of the article and learn the rest of this powerful content-creation formula.

HVC Formula

So the next part of the HVC formula is value. This is the most complex part of the process, but there is only one high-level strategy that you need to understand. Your goal with all of your SEO content should be to create something different than what currently exists. Don’t try to be better. Focus on finding a unique angle for the target keyword and then create something awesome. Trust me; this is much easier and more effective. It’s always better to be first by creating something unique. You also have to understand that how your SEO content is perceived is influenced by your brand’s authority and social proof. That’s why you should always have your content written by a subject-matter expert, and you incorporate elements of social proof.

For Example, if the post has a decent amount of social shares, you should tell the number. If you have some unique data that validates any of the points you’re making, then use it. If you can get an authoritative figure to contribute a small quote for your content, do it. Also, you need to work to drive engagement on your content. This will push the social proof element even more, which brings me to the last part of the HVC formula.

The last part of the HVC formula is CTA or call to action, and I know this is an acronym within an acronym, but bear with me. So every piece of SEO content you create should have at least one primary CTA. Now what type of CTA you use will depend on the nature of the content. For Example, if you’re targeting an informational top-of-the-funnel keyword, the CTA should either be a call to share the content, engage with the content, or to share for a free lead magnet. It seldom makes sense to try to sell a reader on an informational type of asset.

The other important part of this process is to add CTAs throughout your SEO content. Don’t just drop one at the end because most people won’t make it that far. You should have micro CTAs throughout your content. Like in this article, I’ve asked you a few times to leave a comment and like the article. So if you haven’t done that already, please do. Don’t be scared to ask someone to engage with your content. So that’s all you need to know about the HVC formula. Memorize this formula and think about it every single time you create a new piece of content.

If you enjoyed this article, please like it now and comment below with what HVC stands for and then tell me what you think about it. Thank you so much for reading and please share because I have some fresh content coming out soon. I’ll see you soon and thank you so much for reading.

Start Earning from a Blog in Six Months

How to Earn From Blog

Many persons ask, how can I start earning from a blog and how much time it will take? My answer is yes, you can get a handsome amount of earning from your blog after 5 to 6 month. You don’t need to quit your current job or business and keep working what so ever you are doing and also start writing a blog about your business industry or passion. This will give you an extra amount of income if you write continually about one particular topic you like and it’s called nitch.

Here is a list of tasks which are required for writing every blog but first you have to get a domain name and best cloud hosting which you can get from PkReg.com and this is yearly money investment which is very necessary for every blog.

We will develop your website and you fully focus on writing a blog post with a described to-do list and in upcoming blog posts, I will explain each of the steps separately.

1. Research on Nitch (Topic) from Internet
2. Get 20 Keywords (NielPatel.com, Google Search Console, Google Suggestions and Related Keywords, Answer the Public)
3. Create Folder and Files of Blog
4. Collect 20 Articles form the Internet about selected Keywords
5. Disallow search engine till site is fully ready
6. Create a Unique Logo and Fav-icon of the site
7. Most Important Tip is that give full-time work for 5 Months on that One Blog only.
8. Create 100 Quality and User-Friendly Posts as per Topic Requirement fulfilling the need of reader)
9. Put Adsense after 3 months of hard work
10. You will start earning 5 to 7 thousand per month after half a year of hard work and earning amount will increase day by day

Bookmark Us or Subscribe to Stay connected for upcoming blog posts because I will teach you all the blogging tips and tricks which will solve all-important questions about earning from internet.